The Importance of Site Architecture with SEO Content
Many companies believe that just putting information out there on the Internet is enough. In reality, however, the site on which your information is placed is just as important as the information itself. An outdated, poorly structured site without attention-grabbing images, unique name or logical navigation will cause visitors to bounce off as quickly as they get there. Or worse, search engines won’t be able to find your site due to the weak structure.
Instead, focus on providing original content on a modern-looking, fast and mobile-friendly site. More people will read your content and find your layout appealing enough to keep coming back for more. Focusing on the site architecture and providing original SEO content is one of the best ways to gain traffic and convert visitors into paying customers.